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x-algorithm

sundial-org · Инструменти

X (Twitter) algorithm rules, viral strategies, and article best practices. Boost engagement, avoid reach death, write posts that actually perform.

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X Algorithm Mastery

Everything you need to know about the X (Twitter) algorithm. Based on X's open-source code, viral post analysis, and real engagement data.

TL;DR - The Golden Rules

  1. First 2 hours are critical — replies/engagement in this window determine reach
  2. No external links in main post — X penalizes links that take users off-platform
  3. Media > Text — videos get 10x engagement, images get 2-3x
  4. Reply to EVERYTHING — replies are weighted higher than likes/retweets
  5. Post when audience is awake — 8 AM - 2 PM weekdays optimal
  6. Controversy drives engagement — but pick battles wisely
  7. Threads outperform single tweets — for long-form content

How the Algorithm Works

The 4-Step Process

  1. Candidate Sourcing: Pulls ~1,500 tweets from accounts you follow (~50%) and similar accounts
  2. Ranking: ML model scores likelihood you'll reply (highest), retweet, like, or report (negative)
  3. Filtering: Removes blocked/muted, balances in/out-network, limits single author
  4. Serving: Final mix with ads, 5B times/day, ~1.5 seconds

Engagement Weight Hierarchy

ActionWeight
RepliesHighest
RetweetsHigh
Quote TweetsHigh (2x regular posts)
LikesMedium
BookmarksMedium
ViewsLow
ReportsNegative (kills reach)

Ranking Signals

1. Recency

  • Fresh content prioritized
  • Peak visibility: first 2-3 hours

2. Engagement Velocity

  • Speed matters more than total
  • 100 likes in 30 min > 500 likes over 24 hours

3. Account Credibility

  • Verified (Premium) gets boost
  • Follower-to-following ratio matters
  • History of bans/strikes hurts

4. Content Type

  • Video: 10x engagement
  • Images: 2-3x engagement
  • Polls: Drives replies
  • Threads: Higher total engagement

5. Link Presence

  • Links = REACH PENALTY
  • Put links in replies, not main post
  • Quote tweeting a link > direct link

What Kills Your Reach

Instant Death

  • ❌ External links in main post
  • ❌ Getting reported/blocked
  • ❌ Posting same content repeatedly
  • ❌ Too many hashtags (>2)

Slow Death

  • ❌ Posting inconsistently
  • ❌ Not replying to comments
  • ❌ Off-topic from your niche
  • ❌ Corporate/formal tone

Posting Best Practices

Frequency

GoalPosts/Day
Minimum2-3
Growth5-10
Maximum15-30

Целият SKILL.md в GitHub